Insights

A silence that's hurting our children.

Child abuse.  It' not very popular to talk about.  The very mention will pretty much shut down a conversation.  But we'd better talk about it!

This month is our opportunity.  April is national Child Abuse Prevention Month.

So how do we prevent child abuse?

The answer is simple.  Stop it!

Child abuse thrives on silence.  More often than not, abuse is generational, a well kept family secret.  Fundamentally, the most effective deterrent to child abuse is to not abuse your own child and by raising children who don't abuse their child ...

Once you have your list of keywords for your station or ministry, you're ready to tackle some content changes (Btw, if you don't, go ahead and check out SEO-Keyword Basics, Part 1 for how to do that).

You want to make sure your keywords build a theme on your website. If a keyword is only used once--it's only a keyword. If you use it multiple times throughout a page, it becomes a topic. But if you use it throughout your site, you've got yourself a theme! So make sure your site key words are everywhere--from meta ...

While recently driving down a Southern California freeway, I noticed something that really struck me funny - actually it had me laughing so hard I could hardly see!

If you have ever driven on our freeways, you know you see a lot of odd and often different things. I've seen quite a few in my years driving, but this was really hilarious!  It was a very large, older model car that someone had painstakingly covered with rows and rows of reflectors, reflector tape, and rubber bumpers - all over the car.  

As I drove past the car (which was driving very ...

Easter--the resurrection--remembering what love is:  "that Jesus Christ laid down His life for us!"

At Passover. . .when Moses said to the people, "Commemorate this day, the day you came out of Egypt, out of the land of slavery, because the Lord brought you out of it with a mighty hand."

At the Crucifixion. . .when the crowd came to the place called The Skull, there they crucified Jesus along with the criminals.  Jesus said, "Father forgive them, for they do not know what they are doing."  But one criminal said, "Jesus, remember me when you come into your kingdom."  And ...

It's been my privilege to dive into a whole new sphere in the world of communications-SEO (Search Engine Optimization). It's something that we talk a lot about at Ambassador...and we know many of our ministry partners and station partners discuss as well. There's so many spheres to SEO and dynamics to consider when optimizing. But to keep it simple, we'll be posting one insight each week. Whether you're well-versed in SEO or just learning, we want to connect with you. And to make it a conversation, so please leave a comment with your two ...

To me, tweeting seemed liked using instant hand sanitizer.  How do we really know it's getting the job done?

So when I actively began my journey into the Twitterverse I did so with one question in mind:  What wouldn't I know without Twitter?  I decided to concentrate on what's being tweeted, thus neglecting (for the purpose of this "study") to worry about tweeting myself.  I know there are many who will see just being a "follower" is defeating the purpose of "Twitter", but it's my study and I can tweet (or not tweet) if I want ...