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News & Insights

With 50 years of experience, we "get" that things are always changing! That's why we've dedicated a section of our website to provide the very latest information about the speakers and ministries we serve--and about us, too. Come take a look at "what's new"--or use the sidebar options to take a deeper look at areas of particular interest. In case you wonder what we think, we've dedicated a space for commentary (including guest posts). And take a look at who's been to Ambassador lately in our own version of the Greenroom!

Growing Media Use

We've started a series of blogs which will present and then analyze results from Ambassador's commissioned study on the value of Christian radio.  Our partner in the study, Edison Research, annually has presented survey results (with Arbitron) of general media consumption.  Today, two slides will present insight on radio's piece of the media market.

For many years, there was a fear that on-line and mobile media consumption would erode the audience for traditional broadcast facilities.  However, the slide below indicates that the total time spent listening has actually grown in the last 10 years.

Time Spent

It's hard ...

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Finding Comfort through the Holidays . . . and Beyond

These days leading up to Christmas can be a time of emotional highs for many people. But as soon as New Year's has passed, it's easy to become blue and depressed.

On today's Revive Our Hearts program, Nancy Leigh DeMoss points us to the only place we can find true comfort and consolation-not from people, parties, and presents, but from the One born as a baby in the manger.

In this special series, "My Eyes Have Seen Your Salvation," Nancy explores the story of Simeon in Luke 2 and reminds us that in the midst of our ...

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Christmas Priorities

Christmas MomChristmas music, holiday decorations, and shopping ... it sounds like Christmas is almost here once again!  Don't you just love the Christmas season?

Elizabeth George (A Woman after God's Own Heart) also loves Christmas and all of the festivities that go with it!  But she reminds us that during this time it's easy for our priorities and our focus on the holiday to get out of line with what God wants for us.  

Let's not forget what Christmas is really about -- that we received an incredible perfect gift from God -- his Son, Jesus, and that through Him ...

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Trivia: "Heard at Christmas"

Name the character / actor / movie renown for this line:

1-Faith is believing in things when common sense tells you not to.

2-Blast this Christmas music... it's joyful AND triumphant!

3-Sometimes angels rush in where fools fear to tread.

4-Bless this highly nutritious macaroni and cheese dinner and the people who sold on sale. Amen.

5-We elves try to stick to the four main food groups: candy, candy canes, candy corns and syrup.

6-Merry Christmas, movie house! Merry Christmas, Emporium! Merry Christmas, you wonderful old Building and Loan!

7-Name both characters in this repartee:

When what's left of you ...

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God's Precious Gift of Life

Our church is busy getting ready for our annual Living Nativity - complete with a choir, shepherds and a manger scene.   We welcome this traditional community outreach as it provides a timely way to share with non-believers about the birth of a single child who changed the world forever.

Christmas is a time to renew our appreciation for the value of human life- life so precious to God that He sent His only Son to live (and die) for us. And just one month after we celebrate our Savior's birth, pro-lifers nationwide will mark the annual anniversary when our country ...

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“God’s Redeeming Story”

ChristmasIt was a hard Christmas that year. We lost my grandma and my aunt both within a few months of each other. And then it was Christmas time.

We were supposed to decorate the house, get the tree, go shopping, sing the carols, be merry and bright.

But we weren't. We were sad, broken and grieving. In the season of warmth, I felt cold and alone.

How odd it was to have the world swirling with happiness and Christmas tidings all around my inner nucleus of quiet.

But even still, God was there. That's Max's message in ...

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