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News & Insights

With 50 years of experience, we "get" that things are always changing! That's why we've dedicated a section of our website to provide the very latest information about the speakers and ministries we serve--and about us, too. Come take a look at "what's new"--or use the sidebar options to take a deeper look at areas of particular interest. In case you wonder what we think, we've dedicated a space for commentary (including guest posts). And take a look at who's been to Ambassador lately in our own version of the Greenroom!

People of Peace

PeaceHow do you bring peace to people whose very culture is against it?  Reach Beyond refuses to fear the darkness that entraps people when common sense says, "protect yourself."  They put on the armor of God and fervently pray for the sake of the unreached.  I saw this recently exemplified in the story of a medical mission team that was attempting to make spiritual inroads in Central Asia despite a ban on evangelism.  Here's how they did it:

Within each community, team members would "help in the process of identifying a 'person of peace' (someone who might be open ...

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Is “Are You a Christian?” a Terrible Question?


Did you know that one of the worst ways to start off witnessing to someone is by asking them, "Are you a Christian?"  It seems counterintuitive.  But because many believe the United States is still largely a "Christian" nation, many people will answer "yes, I am a Christian" -- even though they don't have a personal relationship with Jesus Christ.

On Share Life Today, John Sorenson, president of Evangelism Explosion, recently shared a more effective way of finding out whether someone truly knows Jesus.

Sorensen suggests that a better question is: "If you died tonight and stood before God and ...

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5 Ways to Welcome a New Year in Radio

Focus on the FamilyDo you want to start 2016 with more energy and excitement for what God will do in Christian radio?  We do too, and Focus on the Family has five ways to welcome a fresh perspective all year-long!  

1. Celebrate 130,000 Marriages Saved in 2015
From helping save 130,000 marriages to building homes for martyred Christians abroad and assisting 247 families start the process of adoption from foster care in the U.S., Focus on the Family spent 2015 practically living out the Christian faith.  And you were a part of that!  Focus on the Family President Jim Daly ...

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A 3-year-old Santa

shipThis Christmas, as we celebrate the Lord's mercy, how will you offer mercy to others around you?

In a recent broadcast of the Mercy Minute, Don Stephens tells the story of Santa -- but not the big bearded one in a red suit.

This Santa is a 3-year-old girl who lives in Madagascar and experienced a terrible tragedy.  When she was just two years old, Santa was severely burned by a pot of water, damaging her tongue, left cheek, and neck.  With no proper medical care available, Santa's mother was frantic and distraught, thinking the injury would cost this ...

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Trivia-Christmas-People1-What disabled child rang out with the merriest Christmas message (full name)?

2-She was seated in the carriage that was "upsot."

3-Can you name George's angel—his full name?

4-He was waiting for the consolation of Israeland met him in person!  (I'm OK with no last name on this one.)

5-His music forms a great part of the Great American Songbookincluding "White Christmas."

6-He was born on Christmas Day 1918 and rose to lead his countryand lost his life in assassination (1981).

7-Can you name the artist whose Santa(s) with Coke in hand became ...

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Born in Bethlehem, Living in Our Hearts

This Christmas season, I think we all would acknowledge that recent events in our world including the acts of terror at home and abroad, have caused us to pause and ask, "where is the hope?"

As Eric Metaxas stated in a recent BreakPoint® commentary, "Tyrants, ancient and modern, have tried to erase any sign of Jesus. It didn't work then, and it won't work now."  He goes onto share this important story . . .

If you ever find yourself in Bethlehem of Judea, there's one attraction you shouldn't miss. First, you'd need to stoop low enough to ...

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